In need of modernization and standout design to highlight their expertise and thought leadership, I crafted a fresh visual identity, marketing and social media design and strategy for blog, video and audio content in collaboration with with the CEO, C. Lorenzo Evans III. The creative reaches a range of audiences from potential business clients to those in need of accessible financial education as individuals or entrepreneurs. Lorenzo's creativity and innovative approach needed to shine beyond the existing brand, which I have evolved through a range of formats and empowered their staff with easy-to-use templates and actionable brand guidelines.

Newsletter design: